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Holy Shit What!?! Avril Lavigne just released either the greatest or worst video ever in ‘Hello Kitty’

What the in the holy hell is this?!?! Avril Lavinge is back, apparently, with this new song called “Hello Kitty.” We’re not sure what’s going on here, except that this is a long way from “Sk8er Boi.”

It’s like a combination of Ke$ha, Daphne & Celeste, Skrillex, Japanese animation, dubstep, and our worst and best nightmares all rolled into one. She even shaved the side of her head, which is now pretty much the hipster tramp stamp of 2014.

This is either amazing or terrifying, or maybe both. We’re gonna sit in a padded room all day and watch this on a 13-inch television.

“Hello Kitty” is off Lavigne’s self-titled record that came out in November, but this video takes it all next level.