A band can create all the content humanly and inhumanly possible, but even in this sideways-ass time we call 2023, the best piece of media any musical artist can create is a killer fucking song. That’s exactly what Superlove have done with the seismic “GO!”, a frenzied, fuzzed out alt-rock thumper from the Bristol noise-pop band that pulverized the streams this past Friday (January 27). As it turns out, “GO!”, the follow-up to the English group’s 2022 album Colours, was inspired by Superlove being super burnt out by the content demands we often ask of musical artists.
“‘GO!’ is all about how being in a band coming up and being online can feel like a massive race sometimes,” Superlove admit. “We wrote the song a few months ago when we were feeling well washed out with the band and the social media dilemma. We’re not used to filming everything when we’re hanging out together so we always felt a bit left behind when it came to making content.”
They add: “Since writing this song and a load of new tunes we’ve had a huge burst of energy with the parts of being in our band we used to struggle with. Moving forward our focus is to really hone in on all the elements people like about our band and throw everything at them.”
It starts with the song. Crank “GO!” below to the maximum volume possible. Then go post about your new favorite band.