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Dance Fever: You Won’t are a chimp off the old block in upbeat video for ‘No Divide’

 

Massachusetts indie-folk duo You Won’t have been relatively quiet since they played Boston Calling Music Festival back in the fall of 2013, taking a bit of a breather to properly assemble the follow-up to 2012 debut Skeptic Goodbye. Now with new album Revolutionaries due next month, out April 29 via Extraneous Music/Meddling Kids, the quirky crew have unveiled a video for latest single “No Divide”.

It’s got pretty much everything you need to get through the remainder of the work week. Shot in Los Angeles and starring a bunch of dancing monkeys, the clip was directed by You Won’t drummer/multi-instrumentalist Raky Sastri.

“The conventions of Morris Dancing, a traditional English folk dance comprised of rhythmic unison footwork and sword-like stick play, proved an oddly appropriate vehicle to embody the song’s themes of cooperation and conflict as a literal duel — if not to the death, at least to the disco,” says Sastri. “In the end, sometimes you just gotta shut up and dance… with a monkey.”

 

We can only hope that this routine somehow makes it into their stage show this spring, when You Won’t head out on 17 dates that include a May 6 pitstop at the Sinclair in Cambridge. Watch “No Divide” below, and check out You Won’t full run of dates after the jump.

You Won’t Tour Dates:
4/29 – Portland, ME @ One Longfellow Square
4/30 – Portsmouth, NH @ Birdseye Lounge
5/03 – Brooklyn, NY @ Knitting Factory
5/04 – New Haven, CT @ BAR
5/06 – Boston, MA @ Sinclair
5/07 – New York, NY @ Berlin
5/08 – Northampton, MA @ Parlour Room
5/10 – Toronto, ON @ The Drake
5/12 – Chicago, IL @ Empty Bottle
5/13 – Madison, WI @ Frequency
5/14 – Minneapolis, MN @ Turf Club
5/16 – Bloomington, ID @ Bishop
5/17 – Nashville, TN @ Hi Watt
5/18 – Atlanta, GA @ The Earl
5/20 – Carrboro, NC @ Cat’s Cradle Back
5/21 – Washington, DC @ DC9
5/22 – Philadelphia, PA @ Boot and Saddle