So what’s going on today with the 1975? Either the young British pop-rock band has disbanded, or they’ve pulled off a publicity stunt that has sent fans into a frenzied panic. No one really knows what’s going on.
On Sunday afternoon, the band posted a zine-like message that read, in part: “Our projected identity must change not only visually but philosophically — how do you do that? Firstly we must reclaim our identity & repossess our control of it … Until then there won’t be any pop music or dancing with long hair … The hardest part of any relationship is to say goodbye .. So we must leave, with a parting ‘we love you.’”
The message was complete with a diss of the NME and a suggestion that the band would reappear as a different group. Then, at midnight British time, all of the band’s social media presence vanished.
The Manchester band’s name comes from a reference frontman Matthew Healy found scribbled on a page while as a teenager visiting an artist’s Spanish villa, and the page was dated “1st June. The 1975.” Today would be the 40th anniversary of that date, sparking online debate.